Process Matters

process X key to success


We’re serious about getting know you.  It’s the only way to deliver a high-quality and unique product.  Think of our initial free, no obligation, consultation as a first date where we get you to open up about your organization and its needs.  

Why are we prying? Do we really need to know so much?  

By truly understating your goals we can work our way backwards to arrive at the best solution.

You’ll be talking about us to your friends in the morning…

Already have a vision in mind?  Great! We’d love to hear about it. Swipe right on us!


Now that we know each other a little better, it’s time to get down to business.  We’ll brainstorm ideas and transform our discovery notes into a detailed proposal that will uniquely address your needs.  

What is your story and how will it be told?  

Once vision and budget are approved, we agree to terms and make it official.

Pre Production

We really want to wow you.

We take care of booking everything from locations to crew, sets, equipment and talent.  Crossing our T’s and dotting our I’s. Pre Production is where we build our game plan.

“The fight is won or lost far away from the witnesses, behind the lines, in the gym, and out there on the road; long before I dance under those lights.” ― Muhammad Ali


Each client is unique.  Each project has different needs. But while production will vary depending on what unique approach we take, it generally entails filming and recording.  

All the planning and hard work pays off.  This is where we execute.  It’s the fun part. Quiet on the set, ACTION!


Our post production process begins аftеr аll thе footage hаѕ bееn captured.  Our editors will assemble and cut the video, create graphics, and color correct.  It’s the most time consuming step, but also where all the pieces fall into place.  All elbow grease, All polish.

Review and Feedback

The review process allows you to share your critique of the project.

The best batters fail the majority of the time – we assume there will be revisions, but it doesn’t mean we don’t sometimes hit it out of the park on the first pitch.

A rough cut will have all the basic elements in place.

A fine cut adds all the necessary graphics and color correction.  We try to get as close as possible to a final cut

The final cut is ready for delivery.  We’ve arrived at the end of this journey.


Once a final cut has been approved, we’ll send you the final master file along with copies encoded for use on popular distribution platforms like Yotube, Facebook, Vimeo, and Instagram.  Need your video in a special format?  We can take care of that as well.

That’s a wrap! But we believe content marketing is a marathon and not a sprint.  We make our process as painless and easy as possible for our clients.  We’d very much like to continueing informing, persuading, and delighting your audience.

Ready to start your next project?

© 2018 10X10 Studios, LLC,

Video Production, New York, NY

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We'd love to help you with your next project.

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